What makes you mad when dealing with other companies? And how can you stop your customers from feeling the same way about your social enterprise? A dissatisfied customer tells another nine people on average, which can severely undermine your marketing strategy. This workshop will cover marketing tactics such as the Balanced Scorecard that will enable you to stay one step ahead of your competition by understanding and anticipating the needs of your customers. These techniques will allow you to manage and monitor performance to ensure that you receive bouquets, not brickbats from your customers.

John Storer House, Wards End, Loughborough, LE11 3HA

The free workshops will run from 9.30am until 12.30pm with breaks for refreshments

To book your place please call Nadine Townsend on 0116 222 5010 or drop her a line at enquiries@case-da.co.uk